“A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.”
We constantly need to reinvent ourselves to keep ahead of our game. This 60-minute workshop focuses on the importance of personal branding and covers:
- Goals, identity, professional objectives and personal vision.
- The importance of aligning one’s personal brand with the values and goals of the organisation.
- The pros and cons of online branding – Linked in, Twitter, Facebook, blogging, etc.
Contact me to learn more.